Visual Communications


Associate of Applied Science – Visual Communications

Year 1, Fall Semester

VIS 1100: Design Basics

Introduction to the fundamentals of two-dimensional and three-dimensional design. Students will apply critical and creative thinking techniques to applied projects that will explore the use of conceptualization, color, typography, image, modeling, and applying the fundamentals of design. Two classroom, four lab hours per week.

4
VIS 1110: Design Drawing

Introduction to design drawing techniques as applied to visual communications, including stylization, perspective, shading, and rendering. Two classroom, four lab hours per week.

4
VIS 1140: Design Processes I

Introduction to the design development process including hand sketching, creation of thumbnails, computer illustration, imaging, photo manipulation, page layout and composition techniques using industry based software.

4
VIS 1180: History of Design

History of graphic design covering major designers and their work, as well as design movements. From the origins of graphic art including printing and typography through the rise of the Internet, this course will explore the connection between culture and technology in the evolution of graphic design.

3
ENG 1101: English Composition I 3
18

Year 1, Spring Semester

VIS 1208: Typography

Introduction to typography as an element and tool of visual communication. The concept of type as image is emphasized. Two classroom, four lab hours per week

4
VIS 1218: Design Processes II

Introduction to media design, including digital video, animation, and web-based software applications, for the development of online interactive media. Design basics and a hands-on approach emphasized.

4
VIS 1250: Print Production

This course will provide the fundamentals of the various printing processes. It will include digital prepress techniques used to prepare layouts for the different processes used in the industry.

4
ART 2265: Black and White Darkroom Photography I or Digital Photography I 3
MAT 1110 Math for Technologists or MAT 1120 Business Mathematics or Ohio Transfer Module: Mathematics Elective 3
18

Year 2, Fall Semester

VIS 2110: Design Principles

Development of an identity system, visual language, stationery system, and identity manual. Exploration of advanced elements and principles of design; introduction to symbology. Two classroom, four lab hours per week.

4
VIS 2120: Design Applications I

Design Applications I will cover the development of a pictogram and wayfinding system that will be used as a component to an overall Identity Manual developed in Design Principles. Two classroom, four lab hours per week.

4
PSY 1100: General Psychology 3
ART 2230: Art History – Ancient through Medieval Periods
or
ART 2231: Art History – Renaissance through Contemporary Periods
3
14

Year 2, Spring Semester

VIS 2160: Design Applications II

Advanced application of design principles. Emphasis will be placed on creating fully-developed digital media. Two classroom, four lab hours per week.

4
VIS 2260: VIS Portfolio

Graphic design business practices including individualized portfolio development, work experience, and development of professional practice skills; including cost estimating, contract writing, sales, and communication techniques. Two classroom, four lab hours per week.

4
VIS or IND or Art or MRK Elective 3
COM 2206: Interpersonal Communication 3
14

Short Term Technical Certificate – Digital Design

Required Courses

VIS 1100: Design Basics

Introduction to the fundamentals of two-dimensional and three-dimensional design. Students will apply critical and creative thinking techniques to applied projects that will explore the use of conceptualization, color, typography, image, modeling, and applying the fundamentals of design. Two classroom, four lab hours per week.

4
VIS 1140: Design Processes I

Introduction to the design development process including hand sketching, creation of thumbnails, computer illustration, imaging, photo manipulation, page layout and composition techniques using industry based software.

4
VIS 1208: Typography

Introduction to typography as an element and tool of visual communication. The concept of type as image is emphasized. Two classroom, four lab hours per week

4
VIS 1218: Design Processes II

Introduction to media design, including digital video, animation, and web-based software applications, for the development of online interactive media. Design basics and a hands-on approach emphasized.

4
VIS 2160: Design Applications II

Advanced application of design principles. Emphasis will be placed on creating fully-developed digital media. Two classroom, four lab hours per week.

4
20

Short Term Technical Certificate – Design Processes

Required Courses

VIS 1100: Design Basics

Introduction to the fundamentals of two-dimensional and three-dimensional design. Students will apply critical and creative thinking techniques to applied projects that will explore the use of conceptualization, color, typography, image, modeling, and applying the fundamentals of design. Two classroom, four lab hours per week.

4
VIS 1140: Design Processes I

Introduction to the design development process including hand sketching, creation of thumbnails, computer illustration, imaging, photo manipulation, page layout and composition techniques using industry based software.

4
VIS 1208: Typography

Introduction to typography as an element and tool of visual communication. The concept of type as image is emphasized. Two classroom, four lab hours per week

4
VIS 1250: Print Production

This course will provide the fundamentals of the various printing processes. It will include digital prepress techniques used to prepare layouts for the different processes used in the industry.

4
16